Gucci fears nothing. It can mix a vintage buckle with embroidered tigers, velvet with studs — and still make every fashionista on Earth want that bag. One of its eternal icons is the Dionysus, with its double tiger-head buckle that looks straight out of modern mythology. We've seen it in the arms of Beyoncé, Harry Styles, Dakota Johnson, and even Jared Leto — all different, all Gucci. It’s the perfect bag for those who want to stand out without asking permission.
And of course, there’s the Jackie Bag, named after Jackie Kennedy, who wore it so often that it ended up being named after her. Alessandro Michele brought it back a few years ago and gave it a fresh twist — keeping its curved, elegant shape but combining it with wild colors and unexpected details. Today it’s worn by Jodie Turner-Smith, Kendall Jenner, and even Billie Eilish. Gucci isn’t just a brand: it’s an attitude, a visual statement — a “look who I am” with sequins, history, and freedom.